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Bottom of the pyramid marketing : making, shaping and developing BoP markets [コンピュータファイル(リモートファイル)]

edited by Ramendra Singh ; : ebook. -- Emerald, 2019. -- (Marketing in emerging markets [コンピュータファイル(リモートファイル)]). w. <XB01615776>
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Bottom of the pyramid marketing : making, shaping and developing BoP markets [コンピュータファイル(リモートファイル)]

edited by Ramendra Singh ; : ebook. -- Emerald, 2019. -- (Marketing in emerging markets [コンピュータファイル(リモートファイル)]). w. <XB01615776>
Functions:
Contents and Summary Details
URL:
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Bibliography Details

Access https://ebookcentral.proquest.com/lib/chuouniv-ebooks/detail.action?docID=5600288
title and statement of responsibility area Bottom of the pyramid marketing : making, shaping and developing BoP markets [コンピュータファイル(リモートファイル)] / edited by Ramendra Singh
specific material designation code Remote
publication,distribution,etc.,area Bingley : Emerald , 2019
physical description area 1 online resource (xiv, 219 p.)
Volume Information
volumes : ebook
ISBN 9781787149748
XISBN 9781787145566
parent bibliography link Marketing in emerging markets [コンピュータファイル(リモートファイル)] <XB01619171>//a
variant titles 異なりアクセスタイトル:ebrary
variant titles 異なりアクセスタイトル:Ebook Central
note Also published in print version
note Includes bibliographical references and index
text language code English
author link Singh, Ramendra <AU00734628>
classification General management DC23:658.8008/942
classification General management DC20:658.8
classification Business Management DC15:658.8
classification LCC:HC79.C6
subject headings Low-income consumers
subject headings Marketing
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