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類似性の構造と判断 : 他者との比較が消費者行動を変える

澁谷覚著. -- 有斐閣, 2013.10. <BB01412459>
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類似性の構造と判断 : 他者との比較が消費者行動を変える

澁谷覚著. -- 有斐閣, 2013.10. <BB01412459>
Functions:
Contents and Summary Details
URL:

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No. Volumes CL Library Location Call No Material ID Status Due Date Reservation
0001 Central Lib. Stacks
675.2/Sh23 00027293026 0items
0002 LS ＆ BS Lib. BS
675.2/Sh23 00027303601 0items
No. 0001
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Library Central Lib.
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Call No 675.2/Sh23
Material ID 00027293026
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No. 0002
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Location BS
Call No 675.2/Sh23
Material ID 00027303601
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Bibliography Details

title and statement of responsibility area 類似性の構造と判断 : 他者との比較が消費者行動を変える / 澁谷覚著
ルイジセイ ノ コウゾウ ト ハンダン : タシャ トノ ヒカク ガ ショウヒシャ コウドウ オ カエル
publication,distribution,etc.,area 東京 : 有斐閣 , 2013.10
physical description area xiii, 384p : 挿図 ; 22cm
Volume Information
ISBN 9784641164154
variant titles 標題紙タイトル:Similarity and judgment : how structural comparison with others changes consumer behavior
note 参考文献一覧: p356-376
NCID BB13944430
text language code Japanese
author link 澁谷, 覚||シブヤ, サトル <AU00627685>
classification Marketing NDC8:675
classification Marketing NDC9:675
classification Sociology NDC9:361.3
classification Merchandises. Marketing NDC7:675.2
subject headings 消費者||ショウヒシャ
subject headings 社会的相互作用||シャカイテキソウゴサヨウ
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